Business Consultancy for FMCG Companies
We have Deep understanding of local Geographies, Traditions & Cultures
Fast moving consumer goods (FMCG) is the 4th largest sector in the Indian economy. The industry has exhibited a very high degree of innovation, improved SCM and quicker turnaround response to grow the market penetration and size. Well-established distribution networks, as well as intense competition between the organised and unorganised segments are the characteristics of this sector. FMCG in India has a strong and competitive MNC presence across the entire value chain.
Pilgrim Walk help Retail & B2B companies generate sustainable business models for Indian Markets by evolving / improving what they sell and how they sell it. Our Market Centric Approach will help companies build a profitable and scalable propositions that delight their customers. Our experienced Team of Consultants can deliver powerful insights and actionable recommendations on Sales, Distribution & Marketing strategies to ensure Market Dominance.
Marketing
- India Entry Strategy
- Market Mapping
- Branding strategies
- Partner Search & Evaluation
Sales
- Customer Segmentation
- Value Proposition
- Best Practices
- Sales-force Structuring
Distribution
- Channel Strategies
- Channel Partner Evaluation
- Process Improvements
- Outsourcing Strategies
Our Expert Team
Mr.Binu Varghese who personally leads the consultancy division has been on the Board of Directors of his concerns and his local hands-on-experience in Sales, Distribution & Marketing presents a depth of knowledge in Retail and B2B formats could help many Organisations, looking for refreshing ways out in Indian Markets.
Why Pilgrim Walk
Consumerism in India is witnessing unprecedented growth driven by favorable demographics. With rapidly evolving consumer habits and expectations, companies are finding it difficult to adjust. Through value-driven strategies; Pilgrim Walk can help companies address today’s challenges and tomorrow’s opportunities.
